Although I've made steady progress over the last couple of months, I feel that I'm dragging my feet way too much. Yes, I've constructed a buyer's list. Yes, I've got a RE agent on my team. Yes, I'm out looking at houses and generating leads.
But I haven't made a deal yet!
My biggest problem has been a lack of marketing. I keep saying I need to do this and that, but days and weeks later, I haven't done anything. I see myself relying too much on the feeds from my RE agent, instead of taking it upon myself to get sellers calling me. I admit I've learned more in the last 3-4 weeks than in the previous 3-4 months, but it does me no good if I can't capitalize on my education.
For example, in early December, I went to the local REI club's monthly meeting. I had to cut out early due to personal reasons, but I've already missed January's meeting, and will miss tonight's (February's) meeting as well. My fear now isn't what to say to sellers on the phone, but that I'm slowly having life lead me instead of me taking control of it.
Last night, I made plans to call the FSBO I found yesterday, but went hope late and with a nagging headache to boot. I wasn't in the mood to talk to anyone, let alone a complete stranger to make a pitch. Tonight, I hope to give her a call. I have to.
I've also decided to get off my butt with marketing and designed my own business card. It's bright yellow with bold black lettering that says:
WE BUY HOUSES
CA$H
Any Condition. Any Area.
xxx-xxxx
I'll order them tonight at home. I am also going to order magnetic signs for my car as well as bandit signs. This marketing procrastination is really slowing me down. I know what to do, I just need to get some leads coming in. And they aren't going to come in without me letting people know I have a service available.
Tuesday, February 01, 2005
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